Our Impact

“My wife and I felt lost before finding The Basics. Now we feel confident that our three year old is getting exactly what he needs every day.”

Bilal Muhammad – Cobb County Resident

Our Vision:

The Basics Vision is a Cobb where infants, toddlers, and preschoolers of all racial/ethnic and socioeconomic backgrounds are on track to achieve their full potential–having benefited from early experiences that foster healthy brain development, learning, joy, and resilience.

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Our Strategy:

The Basics is a community-level public health strategy, working within and across organizations to embed The Basics Principles–five evidence based practices for promoting early childhood development–into routine family engagement efforts.

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